Our store for Calvin Klein Jeans is in the Pacific Place Plaza, Hong Kong.
The brief was to integrate new elements seamlessly into an existing merchandise system in a relatively awkward corner site.
Large areas of shop-front glazing have been broken down with window backs introduced to create new walls for increasing areas of perimeter display.
Rather than hide a very large and imposing structural column, we gave it emphasis with wraparound photo imagery and towers of merchandise boxes.